Department of Management of Modern Group of Colleges organized a guest lecture on "Digital Marketing" with the aim of equipping students with practical knowledge of the rapidly evolving field of digital marketing and its implications for industries. The lecture was attended by industry experts from A2IT Company, Mohali.
The lecture was led by Mr. Anoop Singh Thakur, Chief Technology Officer of A2IT, Ms. Aman Arora from HR Department. Both the speakers of management and computer department
 Provided students with a comprehensive understanding of successful digital marketing strategies, emphasizing the growing demand for expertise in this field. He discussed various technologies and techniques that are essential to thrive in the modern business environment.
Group Management Department by Miss Simranjit Kaur, Mr. Parminder Singh and Dr. Guest lectures were organized with the collaborative efforts of Kamal Kishore, ensuring a smooth and enriching experience for all the students.
Dr. Jatinder Kumar, Principal, Modern Group of Colleges appreciated the efforts of the department and expressed satisfaction over the successful conduct of the lecture. He highlighted the importance of such initiatives to bridge the gap between academic education and industry practices.
At the end of the session, program moderator Miss Simranjit Kaur shared her thoughts and said that through this program students got an opportunity to directly connect with experts and gain more knowledge in the dynamic field of digital marketing who share valuable information for us. concluded with and the Department of Management hopes to host more such events to promote industry-academia collaboration and prepare students for their future careers.
Faculty members including Prof. Navneet Kaur, Prof. Satvinder Kaur, Prof. Monika and Prof. Meenakshi attended the lecture to support and encourage the students in their learning journey.