Chandigarh, September 1, 2025:- Ahead of the Amazon Great Indian Festival (AGIF), Amazon India has made comprehensive preparations to meet customer demands in high-growth categories such as home, kitchen, and outdoor products, smartphones, electronics, fashion, grocery, and more. 
Strengthening its infrastructure in Punjab, Amazon India has launched a new fulfillment center in Rajpura, which has expanded its operations network and enabled local sellers to deliver products to customers more quickly. Additionally, this initiative will create hundreds of new job opportunities in the region. Over 46,000 sellers in Punjab are already selling their products in categories such as sports, apparel, beauty, and kitchen on the online marketplace.
During this festive season, customers in Chandigarh are showing a particular preference for premium products across all categories. Notably, the home, kitchen, and outdoor categories on Amazon.in have recorded the highest growth rates in Chandigarh and Punjab, indicating that customers are upgrading their homes to be more comfortable and stylish. 
These categories have seen strong double-digit growth in both regions, alongside a 20% increase in new customers across the state, signaling robust festive momentum.
In Punjab, customers are adopting smarter, healthier, and more sustainable lifestyles by upgrading their homes with bedroom, outdoor, and dining furniture, as well as appliances that enhance daily comfort. Chandigarh has emerged as a key growth hub, with significant demand surges for air purifiers (45% year-on-year growth), dehumidifiers (105% year-on-year growth), and solar solutions (30% year-on-year growth). 
The city has also witnessed strong momentum in fitness and mobility, with treadmills (70% year-on-year growth) and weight training equipment (35% year-on-year growth) gaining popularity, while two-wheeler vehicle sales across the state have increased by 30% year-on-year, led by brands like Chetak, Vida, Ola, Bajaj, and Hero. 
Buyers in Chandigarh have contributed to a 70% year-on-year growth in home décor and home improvement categories, including lighting fixtures, kitchen linens, laundry and bath organization products, and waste and recycling products. Furniture remains a customer favorite, with strong demand for bedroom furniture (50% year-on-year), outdoor furniture (30% year-on-year), dining furniture (20% year-on-year), and sideboards and cabinets (20% year-on-year).
Commenting on the occasion, K.N. Srikanth, Director of Home, Kitchen, and Outdoors at Amazon India, said, “As the country prepares for the festive season, we are bringing together millions of customers, sellers, and brands from every corner of India ahead of the Amazon Great Indian Festival 2025. Over 10 lakh small businesses, D2C startups, women entrepreneurs, artisans, and brands are contributing to making this our most special festive season yet. 
Chandigarh holds a special place for our home, kitchen, and outdoor category, further strengthening our position as India’s most trusted and loved online marketplace. As we celebrate with customers across Punjab and the country, we will continue to offer the widest selection, best value, convenience, and speed, spreading festive joy to millions of homes this season.”
To meet the rising demand during the upcoming festive season, Amazon has announced a significant expansion of its operations network with the launch of 12 new fulfillment centers (FCs) and six new sort centers (SCs) across India. 
As part of this expansion, Amazon has launched one new FC in Punjab—Rajpura—which supports sellers in delivering to customers faster and creates hundreds of local job opportunities. In Punjab, Amazon has a robust fulfillment and logistics network, including 45 delivery stations, enabling fast and reliable deliveries for customers across the state.
Customers can also enjoy additional benefits through Amazon Pay and Prime, with Prime members receiving fast delivery, exclusive savings, and entertainment benefits, while Amazon Pay enables secure, seamless, and rewarding transactions for festive shopping.
 Customers can choose from various Prime plans: ?1,499 for annual Prime (full benefits), ?799 for Prime Lite (full shopping, limited video), or ?399 for Prime Shopping Edition (shopping benefits only). With expanded infrastructure and growing demand for premium and fitness-focused products, Amazon.in is poised to make festive shopping more exciting for customers and rewarding for sellers.
Amazon’s biggest shopping event of the year, the Great Indian Festival 2025, will commence soon, with Prime members getting 24-hour early access. Customers can enjoy great deals on smartphones, electronics, fashion, home essentials, and more, including up to 40% off on Apple and Samsung smartphones, up to 80% off on electronics, 50-80% off on fashion and beauty brands, and much more. 
Throughout the event, customers can look forward to new product launches, AI-driven shopping experiences, and exclusive offers from over 10 lakh sellers, including small businesses from Amazon Launchpad, Local Shops, Karigar, and Saheli programs.